mailbox_direct_send¶
This is an event that occurs when a user sends mail to another user, and can be used to create metrics such as the number of mail sent between users, the number of sending users, and the sending frequency by user.
| Attribute name | Data type | Description |
|---|---|---|
| dateTime | TIMESTAMP | Indicates the date and time when the event occurred. It is recorded based on the time of event occurrence, and can be used as a basis for period unit (day/week/month/hour/minute) aggregation and date range searches. (Example: 2023-05-09 19:30:35) |
| eventName | STRING | Indicates a name that identifies the event. Since all events are loaded together in one source log, this value identifies which event it is and can be used as a standard for searching data on an event-by-event basis. (Example: app_login) |
| userId | STRING | Indicates the user identifier based on the account that triggered the event. It is recorded based on the unique user ID in the game, and can be used to count the number of unique users such as AU by deduplicating the number. |
| identifierProvider | STRING | Indicates the user identifier issuance system, and "hive" is fixed. |
| deviceId | STRING | Indicates the user identifier based on the terminal that generated the event. Each time an app is installed, it is recorded based on the instance value issued for each device, and can be used to count the number of unique devices (the number of terms and conditions agreed, etc.) by deduplicating the number. (Example: 33333333) |
| appIdGroup | STRING | Indicates the project where the event occurred. Hive is recorded based on the GAMEID value registered in the console app center, and can be used to compare indicators by dividing them by project when viewing multiple projects together. (Example: com.sample.analytics) |
| appId | STRING | Indicates the unique ID of the app where the event occurred. Hive is recorded based on APPID registered in the console app center, and can be used to distinguish indicators for each app. (Example: com.sample.analytics.google.global.android.common) |
| os | STRING | Indicates the operating system of the user terminal at the time the event occurred. It is recorded based on the platform value sent by the client, and can be used to compare indicators by OS. (Example: A(Android), I(iOS)) |
| osVer | STRING | Indicates the OS version of the user terminal at the time the event occurred. It is recorded based on the terminal's operating system version value, and OS can be used to compare indicators by version. (Example: 9.2, 16.3.1) |
| sdkVer | STRING | Indicates the Hive SDK version at the time the event occurred. It is recorded based on the Hive SDK version value applied to the client, and can be used to compare the data collection status by SDK version. (Example: 4.16.2.2) |
| country | STRING | Indicates the country of the user identified at the time the event occurred. ISO 3166-1 alpha-2 It is recorded in uppercase format and can be used to compare the number of users, sales, retention, etc. by country. (Example: KR, US) |
| lang | STRING | Indicates the language value at the time the event occurred. It is recorded based on the game or device language value (ISO 639 alpha-2 lowercase), and can be used to compare indicators by language. (Example: ko, en) |
| mailId | STRING | Represents the mail's unique ID. It is recorded based on the identifier value issued for each shipment, and can be used to construct a funnel by linking mail sending, opening, and receiving events. |
| mailExpireDateTime | TIMESTAMP | Indicates the expiration date and time of the mail. It is recorded based on the time when mail expires and can no longer be viewed or received, and can be used to analyze open and receipt conversion rates before expiration and receipt trends by remaining period. (Example: 2026-09-08 00:00:00) |
| receiverUserId | STRING | Indicates the identifier of the user receiving the mail. It is recorded based on the unique user ID of the designated recipient, and can be used to check the recipient of mail between users. |
| mailCategory | STRING | Indicates the mailbox type. Mail is recorded based on the value of the mailbox type into which it was sorted, and can be used to compare mail metrics by type. (Example: DEFAULT) |
| mailContentType | STRING | Indicates the type of mail body. It is recorded based on a value that distinguishes whether mail contains only the text or mail with attachments, and can be used to analyze the conversion of receipt of mail with attachments. (Example: TEXT, ATTACHMENT) |
| attachmentType | STRING | Indicates the type of item attached to the mail. It is recorded based on the attachment type value defined in the game, and can be used to compare indicators by product type. (Example: ITEM, COUPON, CURRENCY) |
| attachmentId | STRING | Indicates the unique ID for items attached to mail. It is recorded based on the ID value that identifies actual product data such as items and coupons, and can be used to analyze the status of each individual product. |
| attachmentQuantity | INT(INTEGER) | Indicates the quantity of the item attached to the mail. It is recorded based on the quantity value for each attached item, and can be used to calculate the total quantity for each product through total aggregation. |