Promotion¶
Promotions provide features to support game event visibility through banners, notices, and invitation campaigns, as well as tools for user acquisition and re-engagement activities.
Starting promotion backoffice¶
Promotion settings¶
It’s a menu where you can set up the basic information about the app and you can use the app info registered here on other promotion menus.
Validation settings¶
Validation Settings is a feature that helps reduce the risk of your app being rejected by Google Play or the App Store due to sensitive banner content during the review process. Interstitial banners aren’t exposed when the app is undergoing validation, and only normal banners (for validation) are exposed in the News.
Test environment settings¶
It’s a feature that exposes campaigns only for the corresponding DID by registering a test DID when you’re trying to test campaigns on the commerce server.
Event campaign¶
An Event Campaign is a content management unit displayed in the form of a banner or custom view within Hive Promotions.
To effectively deliver events and notices, you can configure exposure periods, landing links, and options to open via webview or external browsers.
Additionally, it supports auto-login and targeting based on Analytics segments, allowing you to provide customized promotions to specific user groups.
Custom board¶
Custom Boards refer to boards where you can post game-specific content that is displayed exclusively within that particular game, separate from general notices. To use this feature, you must integrate the unique key generated upon the creation of the Custom Board into your game.
Invitation link¶
Game invite is a feature that uses SNS messenger and QR code to invite to the game.
Invitation code¶
유저가 고유 초대 코드를 공유해 신규 유저를 초대하고, 초대·가입·보상 지급 이력을 추적할 수 있도록 지원하는 프로모션 기능입니다.
User engagement¶
Manage deeplink¶
Manage deeplink is a feature that creates coupon/in-game deep links.
Direct link¶
This feature allows you to direct users straight to specific in-game screens, external webpages, or app store pages via links, driving immediate participation and boosting conversion rates.