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Time settings

Overview

Time Settings is a feature that lets you check the time zone specified in Hive Console > Project Settings > App ID and set the metric start date (release date).

With this feature, you can exclude all event data that occurred before the release from metric aggregation.

Note

Registering, deleting, and editing are available only to users with Analytics administrator permissions.

What can you do?

Business/marketing users

  • If you set the official release date as the metric start date, soft launch and CBT test data is not included in the official metrics, so you get clean statistics.

Data analysts

  • When metric values look abnormal, checking the metric start date setting lets you immediately determine whether pre-release data is included.

Quick start

If you are using Time Settings for the first time, follow these steps to set the metric start date.

  1. On the Time Settings page, click the Metric Start Date calendar button displayed for the project.
  2. Select the app's official release date on the calendar.
  3. Click the Save button.

Note

For details such as checking the time zone and setting the metric start date, see Full features.

Full features

Key concepts

Concept Description
Timezone The reference time zone for aggregating event data (for example, Asia/Seoul, UTC)
Metric Start Date The reference date from which actual event data aggregation starts. Usually the app's official release date

Check the time zone

The time zone is the reference for the aggregation period of event data sent to Analytics. time_setting_01.png

The time zone setting feature is currently being prepared, so KST (Asia/Seoul, UTC+09:00) is applied to all projects.

Set the metric start date

Set the date from which metric aggregation starts. time_setting_02.png

  • Usually, set it to the app's official release date.
  • Event data before the date you set is automatically excluded from the aggregation of all metrics, such as DAU and revenue.
  • You can set the metric start date down to the minute.

Use cases

Official app release setup

App soft launch: 2026-03-01 ~ 2026-03-31 (QA/internal testing)
App official release: 2026-04-01 (global launch)

→ If you set the metric start date to 2026-04-01

  • Data before 2026-03-31 (QA data from the soft launch period) is excluded from aggregation
  • Only actual user data from 2026-04-01 onward is reflected in metrics such as DAU and revenue

Notes & tips

  • Changing the metric start date can change the data values in existing charts and dashboards. Discuss it thoroughly with your team before you change it.
  • We recommend setting the metric start date in advance, before the app is released. If you change it after data has accumulated, existing data may be excluded or included.